Top Digital Tools for Tech B2B Sales & Business Development Strategy

Updated: Oct 9, 2020

Salesforce


Segmentation based on titles, win ratio, historic success

Average sales cycle value and time

Win - close probability

Buyer and team persona


Zoom Info

Account based prospecting - marketing

Connects to Salesforce.com

Can search for tech stacks used

Account based model

Granular level of detail - data management, hardware, advertising



LinkedIn Sales Navigator

Networking

Automated lead and account recommendations

The Org

Account Mapping


Example:

https://theorg.com/org/oracle




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