Salesforce
Segmentation based on titles, win ratio, historic success
Average sales cycle value and time
Win - close probability
Buyer and team persona
Zoom Info
Account based prospecting - marketing
Connects to Salesforce.com
Can search for tech stacks used
Account based model
Granular level of detail - data management, hardware, advertising
LinkedIn Sales Navigator
Networking
Automated lead and account recommendations
The Org
Account Mapping
Example:
https://theorg.com/org/oracle
